A Division of RamaKrsna Enterprises

Phone: +91 9881964641

Hero Thumbnail

Project Brief

Client: A spiritual ecommerce store.

As a new brand it lacked engagement and visibility on social media. They posted irregularly with no consistent voice or visual identity. Their Instagram had 1,500 followers and posts averaged under 30 likes. Objective was to increase brand awareness, grow social followers, and drive online traffic and sales via targeted SMO.

Info

  • Niche: ecommerce
  • Year: 2024
  • Client: RamaKrsna
  • Service: Social Media Optimization (SMO)

Project Management

Our approach started with a brand audit, competitor analysis, and audience segmentation. We developed a cohesive content calendar featuring:

  • 01. Visual Templates: Branded post formats for reels, tips, and promotions.
  • 02. Content Pillars: Video reels, behind-the-scenes, spiritual tips, and user testimonials.
  • 03. Hashtag Strategy: Geo-targeted and trending hashtags.
  • 04. Influencer Collaborations: Partnered with 5 local micro-influencers for reviews and giveaways.
  • 05. Paid Boosting: Promoted top-performing posts for audience reach and local awareness.
Hero Thumbnail
Hero Thumbnail

Projects Results and Analysis

The SMO campaign not only elevated the brand's digital presence but turned social into a consistent footfall driver.


Growth: Instagram followers grew 400% in 4 months.
Engagement: Post interactions rose by 300%. Reels averaged 20K+ views.
Footfall Impact: 30% of new customers mentioned 'saw on Instagram.'
Community:Created a loyal online following and user-generated content pipeline.

Email Newsletters!